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NCAA Basketball Marketing: What We Could Learn from #13 Siena
We’re in search of inspiration- things that all of us can take and apply into our worlds. Then we will apply a “Plus One” method to make each inspiring thing even better. Thus far, we’ve looked at top...
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The Metro Atlantic Athletic Conference Unlocks the Power of Championship...
Championships. They are the single most consistent thing across college athletics. No matter your school or your sport, it’s the reason you lace up the shoes. Yet it is somehow overlooked by many at...
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The Metro Atlantic Conference Builds Video Blog for Member Schools
Blogs are definitely emerging. Once simply streams of consciousness from people like me, they now get to be authentic sources of information. And, with Video becoming easier to do well, we have Video...
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MAAC Best Practices: Loyola’s Outlook Calendars, by Sport!
Calendars are a topic we’ve covered a little bit before. But I’ve always covered the topic and felt it could get more personal, and more precise. Loyola has a nice twist here. Hit the Loyola Athletics...
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MAAC Best Practices: Iona’s Social Media Standings?
Would you ever keep score of your Social Media presence? Declare a leader? There’s an inherent risk in doing just that, isn’t there? Because to do that would also declare those who aren’t the leader...
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MAAC Best Practices: Siena Elevates their Assistant Coaches
The head coach is all that matters, right? They’re the face of your program. They are the one who (often times) gets his or her own website. Or (if you’re a more digitally savvy program), you promote...
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10 Things I Like About the Metro Atlantic Athletic Conference
It’s time to continue our conference-by-conference look at NCAA Digital best practices, revealing the 10 Digital and Social Media best practices from the Metro Atlantic Athletic Conference (MAAC)....
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